Best Western

Best Western International, Inc., operator of the Best Western Hotel brand, is the world's largest hotel chain, with about 4,200 hotels in over 110 countries.[2]The chain, with its corporate headquarters in Phoenix,[3] operates 2,163 hotels in North America alone. Best Western has a marketing program involving placement of free Wi-Fi access hotspots in its hotels.

Since 2002, Best Western International has begun creating an upscale brand for some properties located in Europe and Asia: Best Western Premier. By 2011, the chain's branding was modified; the basic Best Western name is now complemented by Best Western Plus and Best Western Premier properties offering progressively improved dining, recreation, and room guarantees.[4] The hotel descriptor categories are now used by Best Western hotels around the world. Since it no longer operated under a single brand, Best Western concurrently modified its slogan in 2011 from "the world's largest hotel chain" to "the world's largest hotel f